THE LINGUAL PECUILARITIES OF THE COMMUNICATIVE BEHAVIOR OF THE MASCULINE PERSONALITY IN THE MODERN GERMAN MARRIAGE INTERNET ANNOUNCEMENTS
Abstract
The research paper deals with theoretical and applied analysis of communicative behavior of the masculine personality in the modern German Internet discourse of marriage announcements. The notion “marriage announcement” is described in the article. The gender peculiarities of communicative behavior of the representatives of both genders are pointed out. They can be explained with the differences in the physiological psychology, with specific characteristics of each person, with the national specifics and with the stereotypes that prevail in the modern society. The notion “communicative behavior” is explained, the gender and lingual specifics of this scientific phenomenon is described. The material of the article represents the differences in communicative behavior of men and women on the lexical level and in the syntactical structures they use in their communication. The Internet discourse is considered as a particular discourse type. Its specifics and main characteristics are pointed out. The specific characteristics of modern German Internet-discourse are emphasized. Its main characteristic is the mixture of German and English languages in the Internet communication. The analysis of communicative behavior of masculine personality in the German marriage Internet announcements is also conducted in this article. The lingual peculiarities of communicative behavior of the masculine personality in his representation on the dating-site are pointed out. The main characteristics of the German masculine personalities are described on the material of the conducted analysis of marriage announcements. It allows us to conclude about the image of the modern masculine personality in the German modern Internet discourse and in the modern German society. These conclusions allow us to see how the gender stereotypes change in the modern German society and to see the perspectives of social changes from the point of view of gender aspect.
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